With increasing cost of development, changing market dynamics and the need to shorten the time-to -market are factors forcing software companies to a new wave of outsourcing called offshore product development(OPD).
Nasscom also predicts that the Indian product development market is estimated to grow to $8-11 billion by 2008.
Emerging players in the offshore product development feel that offshore product development will going to open immense opportunities for new breed of India based product development vendors.Though India is by far the premier choice for outsourcing, offshore product development vendors, however, see threats from emerging outsourcing destinations like China, Russia, Canada,etc.
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